Business Plan

Product:

Kustom Slime

What is the problem(s) that you have identified?

Anxiety and stress.

What is your solution?

Making a slime brand that relieves stress and anxiety in a fun way.

What can you measure to ensure that the business model is working?

The ingredients that are used in the slime are proportioned correctly and pricing is appropriate and reasonable.

What major equipment is needed to run your business?

• Mixing bowls
• Ingredients for slime
• Slime containers
• Packaging materials

What is your value proposition statement?

We give customers the ability to fully customize their slime, allowing customers to love our product.

What do you do better than everyone else?

We let you customize everything about your slime.

How does the product get to the customer/where will customers want to buy it from?

The product will get to the customers through our website.

Who are the target customer groups for this product?

Individuals that struggle with stress, and anxiety issues.

What are the main costs of making the product? If costs are higher than the competition, how does this affect prices?

How much the ingredients cost and how much we need. It affects prices because we have to make it near other company prices to make our company affordable.

What is the main source of income for this business? What other ways can you imagine making money, building off of this idea? Additional products, licencing deals, wider market reach?

The main source of income is the point of selling customized slime. We can make subscriptions that gives you slime monthly.